Case Study: Stratégir Achieves Centralized Multi-Channel Research with Voxco Multi-Mode

Stratégir scales 30-country research with Voxco Multi-Mode

Stratégir, a market research firm, faced challenges with unstable and outdated CAPI/CATI software that stored data in separate databases, complicating their analysis. Their complex data collection methods, which included recruiting respondents on the street and testing in virtual 3D shopping environments, required a more flexible and powerful solution. They partnered with Voxco to find a new survey software platform.

Voxco implemented its Multi-Mode platform, which centralized all data into a single database and supported data collection across multiple devices, even offline. This solution significantly enhanced Stratégir's productivity and efficiency, enabling them to expand into online self-completion surveys. The Director of Operations considers Voxco an integral partner and a "growth enabler," allowing the firm to scale its research capabilities and deliver innovative experiences for clients.

Stratégir