Case Study: Focus Bari Streamlines Multi-Mode Audience Research with Voxco Survey Software

Focus Bari speeds media audience research with Voxco’s centralized multi-mode surveys

Focus Bari, a Greek market research company, faced a critical challenge when their previous survey software became unavailable, threatening downtime in their media audience measurement services. They needed a reliable, multi-mode survey solution quickly to continue serving their clients. Their search led them to Voxco Survey Software.

Voxco provided a centralized platform with compatible scripting across phone, online, and face-to-face survey modes. This solution allowed Focus Bari to seamlessly collect all their data into one database, streamlining their work. As a result, Voxco enabled Focus Bari to increase respondent reach, handle a higher volume of surveys with integrity, and achieve faster turnaround times, ultimately enhancing their productivity and solidifying their market leadership.

Focus Bari