Case Study: Taxfix achieves a 95% lift in referral participation with Voucherify and Braze

Taxfix increases referral registrations by 95% with Voucherify

Taxfix, a Germany-based fintech company that simplifies tax filing via a mobile app, faced challenges with its outdated and manually executed referral program. The company needed a modern, API-first solution to increase user engagement and drive revenue through referrals. To address this, Taxfix partnered with Voucherify and its promotion engine to build a more effective program integrated with their marketing automation tools.

Voucherify provided the API-first infrastructure to set up a two-sided referral campaign, seamlessly integrating with Braze for communication and the Amazon Incentives API for rewards. The solution resulted in a 95% increase in referral participation rates and an 11% lift in tax submissions attributed to the personalized incentives. By using Voucherify, Taxfix significantly enhanced its customer acquisition and retention efforts while reducing development time and costs.

Taxfix