Case Study: Scalapay streamlines promotions and accelerates incentive launches with Voucherify

Scalapay cuts promotion handling time by 70% with Voucherify

Scalapay, a leading "Buy Now, Pay Later" provider, faced challenges with inefficient manual promotion management that couldn't scale with their growth. Their lack of a flexible system made it difficult to launch targeted promotions for user acquisition and engagement, and limited team bandwidth restricted experimentation with referral and loyalty programs. They turned to Voucherify to address these issues.

Using Voucherify, Scalapay implemented a flexible promotion system to power a wide range of marketing activities, including a major national lottery and targeted user reactivation campaigns. The solution provided a structured workflow for publishing and managing personalized coupon codes, enabling rapid experimentation. This resulted in a 70% drop in time-to-market for incentives and allowed the team to launch over 100 promotions across multiple markets. Voucherify's platform was crucial for streamlining processes and driving positive promotion ROI.

Scalapay