Case Study: iBOOD.com achieves 5% higher conversion rates with Voucherify

Reaching 5% higher conversion rates with Voucherify

iBOOD.com, one of Europe’s largest daily-deal e‑commerce platforms, faced growing challenges scaling promotions across seven countries: preventing coupon fraud and misuse, tracking ROI, and avoiding heavy development work to roll out and expire thousands of codes. To solve this they partnered with Voucherify and adopted Voucherify’s promotion platform — including its unique coupon generator, promotion rule engine and API — to give marketing more control and reduce engineering dependency.

Using Voucherify, iBOOD.com implemented unique, trackable coupons, dynamic customer segments, and programmatic discount creation via the Voucherify API and dashboard. The result: 1.5 million coupons created, automated multinational campaigns, much faster rollouts with saved engineering time, and an average uplift of around 5% in conversion rates while retaining tight budget and abuse controls.

iBOOD.com

Friso van der Kamp

Campaign Manager