Case Study: QuintoAndar drives a successful live TV promo campaign with Voucherify

How QuintoAndar ran a successful live TV campaign featuring discount codes

QuintoAndar, a major Latin American real estate marketplace, faced the challenge of rapidly creating a time-sensitive TV promotion for the show Big Brother Brasil. With less than two months to develop a system, they needed a solution to issue personalized, QR-based discount codes that would be easily accessible to viewers during the broadcast. They turned to the vendor Voucherify and its promotion engine to implement the campaign without building their own tools.

Voucherify enabled QuintoAndar to quickly integrate a system where viewers scanned a QR code on screen to receive a unique discount voucher. The solution handled a peak of over 3,000 customers redeeming offers simultaneously without any technical issues. The campaign was a success, resulting in two high-value property sales with R$40,000 in total customer savings and generating a significant number of new leads and mobile app sign-ups for QuintoAndar.

QuintoAndar