Case Study: Jeep achieves strong fan engagement (76,589 visits, 652 entries) with Votigo

Jeep - Customer Case Study

Jeep partnered with Votigo to celebrate its 70th anniversary and needed a social promotion that would highlight passionate fans and the brand’s adventurous spirit. The goal was to engage the audience with a memorable, shareable contest that reflected Jeep’s heritage and performance.

Votigo built a Facebook app featuring a 7-part video series and asked fans to submit their “Jeep moments” via text plus photo or video for a chance to win a 70th Anniversary Jeep Wrangler, promoting the campaign on Facebook and Twitter. In two months the campaign drove 76,589 visits, 308,104 page views, 6,446 votes and 652 entries.

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