VoterCircle
5 Case Studies
A VoterCircle Case Study
Silicon Valley Leadership Group, an association of business leaders, needed an effective and efficient method to engage voters for a critical traffic relief initiative, Measure B. They turned to VoterCircle to move beyond cold, impersonal traditional campaign outreach and leverage the power of personal relationships to improve voter turnout.
VoterCircle’s platform enabled the group’s supporters to send warm, friend-to-friend messages, making the outreach more personal and persuasive. This solution was highly efficient, with nearly 100 supporters reaching over 25,000 voters. The measurable impact was a significant victory, with Measure B passing with nearly 72 percent of the vote, a success for which VoterCircle was cited as an integral element.