Case Study: European Investment Bank achieves more diverse talent reach with VONQ

European Investment Bank gains 380K clicks with VONQ

The European Investment Bank (EIB) faced the challenge of attracting a more diverse candidate pool, particularly for STEM, IT, and quantitative roles, to ensure equitable representation from all EU member countries. To overcome this recruitment barrier, the EIB partnered with VONQ to leverage its recruitment marketing technology.

VONQ implemented a conversion-driven campaign to position the EIB as an employer of choice, targeting female audiences across the EU. The solution successfully generated 380,000 clicks, significantly increased traffic to the EIB career page, and empowered the bank to attract a more diverse and inclusive workforce efficiently.

European Investment Bank