Case Study: USA Bride achieves worldwide growth and eCommerce success with Volusion

USA Bride - Customer Case Study

USA Bride is a bridal accessories retailer founded in 2003 by Dareth Colburn, who started the business in a tiny Boston apartment as a single mom $30,000 in debt. With just 15 items and doing web, marketing, customer service and shipping herself, Colburn faced the typical startup challenges of limited resources and growing an online presence.

By running the store on the Volusion e-commerce platform and steadily expanding her offerings, Colburn grew USA Bride into a global business that now ships worldwide, carries over 1,000 products and operates from a larger office. Strong platform support and ongoing feature improvements helped improve the site’s look and functionality, enabling sustained growth and a successful transition from a one‑woman startup to an international retailer.

USA Bride

Dareth Colburn

Founder