Volusion
48 Case Studies
A Volusion Case Study
Rainier Medical Education, which provides free learning tools, continuing education and podiatry supplies for nurses specializing in senior and diabetic foot care, faced a 4–5‑year plateau in organic growth. The site had fallen behind competitors and off Google's radar due to poor optimization, undiversified meta titles/descriptions and limited keyword-rich content, so the primary goal became increasing organic traffic and conversions while preserving the brand’s educational mission.
Studio’s Marketing Team deployed a Starter SEO plan focused on technical site optimization, menu restructuring to reflect user behavior and keyword hierarchy, and advanced, accurate visually appealing content. The work delivered a 370% increase in organic traffic, a 216% rise in organic revenue and 71% more transactions from organic traffic, while boosting Rainier’s image as an educational resource.
Julia
Rainier Medical Education