Case Study: Antonelli’s Cheese Shop gains Texas market share and eases operations with Volusion

How one couple turned a (literally) cheesy dream into a successful reality

Antonelli’s Cheese Shop, founded in 2010 in Austin by Kendall and John Antonelli, grew from a passion project into a busy brick-and-mortar shop known for tastings and events. Rapid growth brought operational strain and the need to expand their reach beyond local customers, so they needed a smoother, scalable e-commerce solution to sell and ship cheese nationwide.

Partnering with Volusion allowed Antonelli’s to launch a new online store that relieved major pain points, won market share in Texas, and enabled nationwide shipping. The result is a thriving e-commerce channel, stronger team buy-in during the transition, and ongoing plans to expand their physical presence in Central Texas while continuing to grow the brand.

Antonelli's Cheese Shop

John Antonelli

Owner