Case Study: Red Wing Shoe Company achieves a next-level fit experience with Volumental 3D foot scanning

Red Wing Shoe Company, Inc. scans feet in under 5 seconds with Volumental

Red Wing Shoe Company, Inc., a global leader in work and lifestyle footwear, sought to elevate its in-store footwear shopping and fitting experience beyond its existing standard. To achieve this, they partnered with vendor Volumental and its 3D foot scanning technology to advance their Ultimate Fit Experience.

The solution implemented by Volumental provided a dynamic scanning process that captures sixteen foot measurements and gait analysis. This data, combined with an AI-driven recommendation engine, allows Red Wing to provide highly accurate boot, insole, and sock recommendations. As a result, customers with a better understanding of their fit are more inclined to purchase, driving repeat business. Volumental's technology ensures customer fit profiles are accessible across the retailer's store ecosystem for future purchases, instilling confidence in every boot bought.

Red Wing Shoe Company, Inc