Case Study: McAfee Builds a Global Cybersecurity Summit with VOLO Events Agency

McAfee delivers 12 years of cybersecurity summit success with VOLO Events Agency

McAfee, a global cybersecurity company, faced the challenge of repositioning its brand and creating a financially self-sustaining flagship conference to compete with industry titans. They sought a corporate event planner capable of delivering both strategic vision and flawless execution. VOLO Events Agency was selected for its creative vision, scalable event management methodology, and bold approach to brand storytelling.

VOLO Events Agency implemented a full-spectrum event solution, working year-round to elevate every aspect of the summit from strategic messaging and high-profile keynotes to creative media production and staging innovation. Over 12 consecutive years, VOLO helped grow the event into a globally recognized industry cornerstone, drawing over 39,000 total attendees. This partnership successfully navigated multiple corporate rebrands and transitions, directly contributing to McAfee's customer retention and pipeline acceleration while achieving year-over-year audience growth.

McAfee