Case Study: DoorDash achieves unified data-driven visibility and faster deliveries with VMware Tanzu

DoorDash - Customer Case Study

DoorDash presents itself as a technology-driven logistics company focused on solving last-mile delivery for merchants, Dashers and consumers. The challenge was coordinating complex, time-sensitive flows—kitchen prep, delivery assignments and variable traffic—while competing in a tight-margin market, all without fragmented data silos that would impede fast, consistent decision-making.

DoorDash built a data-first culture that collects massive telemetry, tracks hundreds of metrics, and uses a unified analytics platform (Wavefront on VMware Tanzu) to consolidate silos, define alerts and run experiments. That approach lets teams quickly diagnose issues, iterate on code and product features, and optimize delivery timing and assignments—resulting in more on-time, fresh deliveries, higher developer productivity and greater operational stability, with a scalable foundation for future expansion.

DoorDash

Hendra Tjahayadi

DevOps/Data Infrastructure Manager