Case Study: Namshi grows App User Engagement and Conversions with Vizury’s App Retargeting Platform

Namshi grows App User Engagement and Conversions with Vizury’s App Retargeting Platform

Namshi, founded in 2011, is a young, fun and original online retailer in the Middle East that champions digital innovation and has driven 5M App installs. Having achieved wide distribution, Namshi wanted to re-engage inactive user and drive them back to the app, while also leading active users towards conversions through Vizury's App Retargeting Platform.

Vizury launched retargeting campaigns for Namshi: Users were segmentes so the platform could deliver extremely personalized ads on facebook, Video, Native and Display across third party apps. The cross-channel approach maximized reach, unified messaging for an orchestrated brand experience, and made Vizury the biggest app retargeting partner for Namshi in terms of conversions.

Namshi

Megha Mehra

VP - Marketing at Namshi