Case Study: Jetts boosts online conversions with Vivo Group’s website redesign

Jetts boosts online conversions by 101% with Vivo Group

The customer, Jetts, a leading Australian fitness brand, faced increased competition and an outdated website that had not been rebuilt since 2015. Their internal team had also outgrown the existing content management system. To address these challenges, they engaged the vendor, Vivo Group, for a website redesign and a migration to WordPress to improve content management capabilities.

Vivo Group delivered a new website for Jetts that focused on an intuitive user experience and clear paths to conversion. The solution incorporated updated branding and high-quality imagery while migrating the platform to WordPress to empower the internal team. As a result of the vendor's work, Jetts saw a 101% increase in online membership conversions and a 123% increase in pageviews.

Jetts