Case Study: Construction Skills Queensland (CSQ) engages future construction talent with Vivo Group's Construction Pathways website

CSQ launches Construction Pathways website with Vivo Group

The client, Construction Skills Queensland (CSQ), identified a crucial gap in addressing industry shortages by needing to inspire school students and young adults to consider a career in construction. They engaged Vivo Group to develop a strategic digital platform that would serve as a credible source of information for these potential employees and their influencers, such as parents and teachers.

Vivo Group designed and developed an MVP website for Construction Pathways, creating a central information hub with dedicated pages for different user groups. The solution included a filterable career directory and animated brand elements to engage a younger audience. By establishing a strong brand presence distinct from the parent CSQ brand, Vivo Group delivered a platform that informs and guides users toward construction industry careers.

CSQ