Case Study: Montana saves time and avoids costly mistakes with VividWorks

Montana - Customer Case Study

Montana, a North European furniture brand, faced a time-consuming sales process caused by the many possible configurations of its shelving modules. Customers often needed heavy guidance, relied on physical catalogs, and struggled to imagine how a finished solution would look in their own homes. Montana worked with VividWorks and used its 3D Product Configurator, 3D Room Planner, Visual CPQ, and Guided Selling tools to address the challenge.

With VividWorks’ Visual CPQ solution, customers can design Montana shelving units online in 3D, explore colors and combinations, and only configure options that are actually manufacturable. This means shoppers arrive at the Copenhagen store better prepared and often ready to order, reducing mistakes and speeding up the final sale. According to Montana, the solution has saved time, avoided costly errors, improved the shopping experience, and helped sales become more focused and effective.

Montana

Jan Axelsen

Store Manager