Case Study: LesserEvil saves 20+ hours a week and bridges sales and finance with Vividly

LesserEvil saves over 20 hours a week with Vividly

LesserEvil, a better-for-you snack company, partnered with the vendor Vividly to unite its sales team around planning and executing promotions through a one-stop platform. The challenge was to improve communication, accountability, and efficiency across its sales and finance departments to better manage its trade spend.

Vividly's solution bridged sales and finance, saving the LesserEvil team over 20 hours a week versus their prior process. This allowed them to re-deploy time from planning trade to actively selling and optimizing budgets. The team also utilized Vividly's deduction scanning module to reduce time spent on deductions. The VP of Sales stated that Vividly was a critical piece of their growth goals.

LesserEvil