Case Study: Johnson & Johnson strengthens community and workforce health with Vitality

Johnson & Johnson - Customer Case Study

Johnson & Johnson faced the challenge of improving the health and healthcare of residents in New Brunswick—where many employees live and work—by addressing social determinants and coordinating multiple local partners to reduce chronic disease, increase access to care, and create shared measurement. Vitality documented this effort in its Beyond the Four Walls case study, profiling J&J’s Healthier New Brunswick initiative and the company’s role as funder and strategic partner.

Vitality describes J&J’s solution as a collective-impact model led by backbone organization New Brunswick Tomorrow, engaging 52 partners to deliver 75 programs with shared indicators and evaluation support from Rutgers. The case study reports clear results: the New Brunswick Community Farmers Market served ~3,000 customers in 2014 with rising public-assistance redemption; Ciclovia expanded to 3–4 events attracting over 11,000 participants (2014–15); a Latino diabetes program produced clinical improvements for 25% of participants; the Robert Wood Johnson dental clinic served 4,775 patients (10,975 visits) in 2014; and perinatal diabetes education increased diabetes literacy by 16%—outcomes Vitality highlights as measurable impacts of the model.

Johnson & Johnson