Case Study: Carhartt drives higher employee engagement and better health outcomes with Vitality

Carhartt improves employee health risk by 16.3% with Vitality

Carhartt, an American apparel company, partnered with wellness program provider Vitality to improve employee health engagement across its diverse U.S. workforce. Their challenge was to create an inclusive program that resonated with a wide range of employees, from corporate staff to retail and supply chain associates, and to sustain engagement over time.

Vitality's solution empowered Carhartt's employee "Champs" to create localized, inclusive engagement initiatives, from on-site events to non-digital activities for non-technical staff. This strategy, combined with integrating Vitality with other benefits like DEI courses and mental health services, drove significant results. Vitality helped Carhartt achieve a 16.3% better-than-expected improvement in employee health risk factors, a 27% lower turnover rate among highly engaged members, and 30% fewer health-related absences.

Carhartt