Case Study: KONE accelerates complex solution sales with Visual Components

KONE cuts sales cycles by 2x with Visual Components

The customer, Konecranes Agilon, faced challenges in selling its complex and highly configurable intralogistics solutions. The sales process was difficult because each project was unique and relied on static materials that failed to clearly communicate how a solution would function within a customer's specific operational environment. The vendor, Visual Components, provided its manufacturing simulation software to address this.

Using Visual Components, Konecranes Agilon created dynamic visual simulations of customer layouts and material flows. This solution provided a shared visual reference, demonstrated configurability, and allowed for scenario comparisons. The measurable impact was a significant shortening of the sales cycle by at least two times, as the Visual Components solution improved customer confidence and led to faster purchasing decisions.

KONE