Case Study: Despar achieves engaging multi-format sustainability reporting with The Visual Agency

Despar delivers 200+ pages of sustainability reporting with The Visual Agency

The Visual Agency partnered with Despar (now known as Spar), a large international retailer, which was seeking a smarter and more effective method for presenting data in its annual report to transform it into an engaging document. The challenge was to develop a design approach with longevity that would deliver value to the company's widespread stakeholders across nearly 50 countries.

The Visual Agency implemented a sophisticated multimedia reporting system that combined print, a micro-website, and an interactive app, enriched with tailor-made infographics and data visualizations. This solution transformed the report into an over 200-page engaging and entertaining document, leading to a long-lasting annual collaboration and maximizing audience engagement with the information presented.

Despar (now Known As Spar)