Case Study: SalesStack achieves higher engagement and trains next-generation sales and marketing professionals with Visme

How a Sales Coach Is Using Visme to Train Next-Generation Sales and Marketing Professionals

SalesStack, a public Slack community for B2B SaaS sales and marketing professionals founded by Chris Ortolano, needed more effective ways to train remote teams and communicate complex sales concepts than standard bullet‑point slides. Ortolano turned to Visme, using its presentation and infographic templates to create buyer-centered workshops, storytelling guides and sales enablement content.

By using Visme to build infographics, short visual presentations and screencasts (often paired with Vidyard GoVideo), SalesStack quickly published customizable materials to promote webinars, teach video selling and run its "Stories in Focus" contest. Visme helped increase engagement and outreach—driving roughly 3–5 new LinkedIn connections per day and 20–30 additional webinar participants per week—providing clear, measurable impact on training and lead generation.

SalesStack

Chris Ortolano

Founder