Case Study: International Security Driver Association boosts webinar promotion and creates interactive, shareable presentations with Visme

How a Digital Marketer is Using Visme to Create Engaging Content

The International Security Driver Association (ISDA), a professional association focused on secure transportation and security driving, needed a way to turn existing PowerPoint presentations into interactive, visually appealing slides and to create animated banner ads to promote an upcoming webinar series across social media and member websites. Lawrence Snow, who oversees ISDA’s digital content and social media strategy, chose Visme to help meet these content and promotion challenges.

Using Visme, Snow converted presentations into interactive slides, produced animated banner ads, and embedded shareable content across ISDA’s sites and social channels, consolidating multiple tools into one platform. Visme’s publishing, animation, and collaboration features streamlined the webinar workflow, improved promotional reach, and reduced time spent on edits—aligning with reported savings of over 100 hours on similar webinar projects—and led Snow to recommend Visme to colleagues.

International Security Driver Association

Lawrence Snow

Digital Marketer