Case Study: Hubstaff (time-tracking & remote hiring platform) cuts design costs by 97% with Visme

How a CMO Is Using Visme to Cut Design Costs by 97%

Hubstaff, a time-tracking and remote hiring platform, needed a cost-effective, data-driven visual content tool to produce infographics and presentations without hiring expensive designers. Madhav Bhandari, Hubstaff’s marketing manager, moved from Canva to the DIY graphic design tool Visme to gain infographic blocks, presentation templates and richer data-visualization features while working on a tight budget.

By using Visme, Hubstaff slashed per-infographic costs from about $300–$400 to the price of a Visme subscription (roughly $10/month), a roughly 97% cost reduction, and cut production time from weeks to 2–4 hours (for example, a presentation built in 4 hours and an infographic in 2–3 hours). Visme’s templates, infographic blocks and editor let Bhandari and his virtual assistant produce visuals on demand, speeding turnaround, increasing control over content, and boosting Hubstaff’s content marketing capability.

Hubstaff

Madhav Bhandari

Marketing Manager