Case Study: IPT Global, LLC achieves consistent brand colors and faster in-house design with Visme

How a B2B Company Standardized Their Brand With Visme

IPT Global, LLC, a digital pressure testing software company in the oil and gas technology sector, faced inconsistent use of its very specific blue and orange brand colors across presentations, case studies and social graphics—especially challenging for a marketing team of one. To solve this, IPT Global adopted Visme, using Visme’s Brand Kit and design tools to lock in hex colors, fonts and templates so every asset stays on-brand.

Visme’s solution—brand kit, reusable content blocks, rich chart/graph options and HTML5 export for offline, secure presentations—allowed IPT Global, LLC to standardize its visual identity, speed up production (one case study was completed in about two hours), produce print-quality collateral in-house without outsourcing, and deliver offline presentations safely to clients. Visme therefore improved brand consistency, efficiency and data visualization across IPT’s marketing materials.

IPT Global, LLC

Kara French

Marketing Manager