Case Study: Dayton Freight achieves real-time, cost-saving internal communications and improved safety with Visix AxisTV

Dayton Freight - Cusomer Case Study

Dayton Freight, a family-owned LTL carrier based in Dayton, Ohio with operations across 11 Midwestern states, needed to replace paper-driven internal communications with a faster, more cost-effective system that reached diverse audiences—especially drivers who only visit service centers 20–25 minutes a day—and that didn’t overwhelm a two-person content team.

They deployed Visix AxisTV with 55 player licenses, using web feeds from internal systems, region/state grouping, scheduled playlists and video capabilities to automate content and streamline management. The rollout cut ongoing costs (payback in about three years), boosted employee engagement and positive survey feedback, improved safety awareness and CSA scores, and let the small communications team manage dynamic, targeted messaging with about ten hours of weekly upkeep.

Dayton Freight

Emily Martin

Graphic Artist