Case Study: Health and Nutritional Supplements Company achieves major organic search growth with Visiture

Health and Nutritional Supplements Company - Customer Case Study

The Health and Nutritional Supplements Company, a major player with more than 30,000 products and 3,000 categories, turned to Visiture for help improving organic visibility and creating a new customer acquisition channel. Their site relied mostly on branded search traffic, and duplicate content across product and category pages made it difficult to rank well in search engines.

Visiture implemented a full SEO campaign using link acquisition, unique meta titles and descriptions, technical site improvements, and editorial content creation and promotion. The results were strong: keyword rankings increased 49%, top 3 Google positions rose 816%, top 4–10 positions rose 630%, and total keywords grew from 2,449 to 4,925, with top 10 rankings climbing from 12 to 241 over one year.