Visiture
37 Case Studies
A Visiture Case Study
Glamorise, a long-established leader in full-figured bras, wanted to move beyond wholesale and drive direct-to-consumer sales through its eCommerce sites. To support this shift, Glamorise turned to Visiture for search engine marketing help, including paid search and organic search, as the company needed to build traffic and better differentiate its brands online.
Visiture restructured Glamorise’s paid search accounts, launched new display and shopping campaigns, and optimized the Google Shopping feed, while also fixing technical SEO issues, improving metadata, and creating new content and backlinks. The campaign delivered strong results, including a 154% increase in ROAS, 92% more user sessions, 101% more conversions, 135% growth in organic revenue, 652% more keywords, and a 167% overall revenue increase.
Angela Martin-Fehr
Vice President of Marketing