Case Study: KEYPAK achieves more qualified leads and increased sales with Visitor Queue

Why Keypak Chose Visitor Queue Over the Competition

Keypak, one of Canada’s largest independent packaging solutions companies, needed better visibility into who was visiting their website so they could generate more qualified sales leads. After trialing competitors like Lead Forensics, Keypak chose Visitor Queue for its data quality, cost-effectiveness and simple, fast setup that would fit their existing sales process.

Visitor Queue was integrated through Zapier into Keypak’s Infusionsoft CRM so leads flow automatically to CSRs for email or phone follow-up and appointment setting. The Visitor Queue solution gave Keypak clearer insight into visiting companies, pages viewed and session duration, resulting in a steady stream of warm leads, an increase in qualified leads and more closed sales.

Keypak

Kerry Holmes

Business Development & Marketing Manager