Case Study: Heymarket achieves 14x organic search traffic growth with Visible Factors SEO and content marketing

Heymarket grows organic search traffic 14x with Visible Factors

Heymarket, a business that provides secure and personalized customer messaging solutions, faced the challenge of driving demand generation through SEO and content marketing. They partnered with Visible Factors to build a comprehensive SEO program to increase their organic search relevance for SMS marketing terms.

Visible Factors implemented a solution beginning with an SEO audit and the creation of an intent-driven content strategy. This included optimizing existing pages, building new industry landing pages, and scaling up a blog and resource library. The results were significant, with Visible Factors delivering a 14x increase in organic search traffic, over 450 top 10 keyword rankings, and establishing SEO as Heymarket's largest lead generation channel.

Heymarket