Case Study: a leading pharma company achieves faster, scalable content production with Viseven Digital Content Factory

How Viseven Helped a Leading Pharma Company Ensure Consistent eDetailing Across Markets

The client, a leading pharma company based in Zug, faced a significant challenge in managing eDetail updates and localization across 22 markets with a limited team. Their small staff was handling double the average workload and lacked the resources for a dedicated Digital Content Manager, making it difficult to ensure consistent, compliant content globally. They needed a user-friendly, integrated solution to streamline production and tracking. Viseven was engaged to address these issues.

Viseven implemented its Digital Content Factory, powered by the eWizard platform, which provided a centralized workspace for global and local teams. This solution automated processes and introduced a Digital Manager role to handle updates without requiring a new hire. The results were significant, including a 90% increase in access to reusable content, a 52% increase in purchase order accuracy, and an 89% optimization of strategic supply. Viseven's solution also led to an 83% quicker digital transformation and 47% faster time to market for the client.