Case Study: Snitch boosts conversions with ViSenze’s AI-powered recommendations and visual search

Snitch boosts conversions 4X with ViSenze

Snitch, a fashion-forward Indian menswear brand, wanted to enhance its online platform to better serve Gen Z's preference for visual discovery by implementing AI-powered recommendations and visual search capabilities. To achieve this, they partnered with ViSenze for its AI-powered product discovery solutions.

ViSenze implemented tailored ‘Similar’ and ‘Pairing’ recommendation engines and its Smart Visual Search technology on Snitch's website and app. This solution significantly improved the shopping experience, boosting conversion rates by 4x with the Similar recommendation engine and increasing both revenue per user and average order value. ViSenze's technology enabled seamless product discovery from images, driving faster engagement and revenue growth for Snitch.

Snitch