Case Study: Global Sportswear Company achieves faster checkouts and safer self-serve in-store shopping with ViSenze's Visual AI solution

Global Sportswear Brand Transforms in-store Shopping Experience During Covid With Visenze’s Visual Ai Solution

A global sportswear brand with both offline and online stores struggled with long wait times as shoppers relied on store associates to check shoe sizes and colors, leading to poor service. The COVID-19 pandemic worsened the situation with store closures and, upon reopening, created safety concerns that made customers and staff reluctant to interact—hitting revenue and the in-store experience.

ViSenze’s Visual AI Visual Search was integrated into the brand’s app in an in-store mode so shoppers can scan shoes on display to find exact matches, real-time size and stock information, request try-ons, checkout, or order online. The self-serve solution freed associates to focus on safety and other tasks, delivered faster checkouts, higher customer satisfaction and associate productivity, and helped rebuild consumer trust in a safer post-COVID shopping experience.