Case Study: Synergym improves the member experience with Virtuagym

Synergym Partners with Virtuagym to Launch New Member App

Synergym, one of Spain’s leading gym operators with 130+ clubs, wanted to improve the member experience and reduce staff workload as it expanded. To do this, Synergym partnered with Virtuagym and adopted its management platform and new member app to replace a fragmented setup that required members to use two separate apps for gym access and class bookings.

Virtuagym helped Synergym launch a single, more intuitive app that integrates all services in one place for a younger, tech-savvy audience. The rollout simplified the digital experience, made bookings easier, and reduced the need for staff to manually handle issues and booking calls, improving efficiency for both members and the team.

Synergym

Javier Julia

Head of Operations