Case Study: Sportclub Exercise achieves enhanced member experience and streamlined class bookings with Virtuagym

Sportclub Exercise - Customer Case Study

Sportclub Exercise is a 2,000-member PREMIUM fitness club in Voorburg (near The Hague) that prides itself on friendly service, hospitality and a wide range of offerings—from independent gym use and the province’s largest selection of group classes to personal training, spa facilities and a social bar area. The club faced an outdated management system that didn’t match its premium positioning and was initially reluctant to introduce new technology for fear of distraction.

They implemented Virtuagym’s booking tools, online community and modern training-plan system, using Virtuagym’s webinars to bring staff up to speed and a custom-branded app for members. The result was better class distribution and visibility, higher member adoption of the app, stronger market positioning, smoother operations, responsive vendor support and a quick ROI—PRO memberships sold at €1 covered the license fee.

Sportclub Exercise

Pepe Clemens

Club Manager