Case Study: Lifestyle Change achieves scalable online coaching with Virtuagym

Lifestyle Change makes online training scalable with Virtuagym

Lifestyle Change, founded in 2015, set out to make online coaching for nutrition, mindset, and exercise scalable while staying focused on sustainable lifestyle change. As the business grew from local roots toward national ambitions, it needed a flexible digital way to deliver live sessions, track progress, and keep participants engaged through a structured, personalized program. Virtuagym was the partner from day one, supporting the company’s vision with its app-based platform and coaching tools.

With Virtuagym, Lifestyle Change implemented a user-friendly app that serves as a central hub for live workouts, online nutrition and mindset sessions, digital weigh-ins, feedback, and community support. The result is a scalable online coaching model that helps participants stay motivated and on track while enabling Lifestyle Change to grow its reach without losing the personal touch. Through Virtuagym, the program has become a sustainable revenue model and a strong foundation for national expansion.

Lifestyle Change

Gerda Hilgenkamp

Founder