Virtuagym
77 Case Studies
A Virtuagym Case Study
IN2Sports, run by Marc Verwilghen, is a personal training business operating since 2004 that also delivers small-group sessions and large programs commissioned by municipalities and a health insurer. Facing the need to scale beyond one-on-one coaching while maintaining client engagement, Marc sought a way to reach many people efficiently using Virtuagym alongside his PRO memberships.
He solved this by creating online group programs on the Virtuagym platform—designing a single program that could be delivered to many participants. Although it required time and discipline to follow up with everyone, the approach made it easy to reach a large audience and generated strong positive responses, making the effort worthwhile.
Marc Verwilghen
Self-Employed Personal Trainer