Case Study: Estate Spain achieves 700% SEO improvement and a scalable 13,000-property catalog with Virto Commerce

How they created a comprehensive site for searching, viewing, and purchasing property, within three months

Estate Spain wanted to build a niche online real estate portal for Russian-speaking buyers but quickly outgrew its basic site builder (Tilda) and lacked an online catalog with search and filter functionality. Seeking a scalable, multilingual, SEO-friendly ecommerce solution with 24/7 availability and better UX, Estate Spain selected Virto Commerce’s ecommerce platform to replace their original site.

Virto Commerce migrated Estate Spain’s front end to its platform in three months and delivered a robust admin, full property catalog, advanced search and filters, map search, SEO landing pages, and integrations (CRM, analytics, Mapbox, Idealista API, etc.), plus multilingual/multicurrency support. The new site now hosts 13,000+ properties updated daily, attracts about 56,000 monthly visitors with 300+ purchase applications, works with 130+ partner agencies, and achieved a 700% improvement in Google search position and top rankings in Yandex and Google.

Estate Spain

Olga Lomko

Chief Executive Officer