Case Study: Belysningsdesign enhances customer experience and scales product content with Virto Commerce

Ensuring the best customer experience with new tools and the latest technology

Belysningsdesign, founded in 2006 and today one of Scandinavia’s leading online lighting stores with nearly 48,000 active buyers, faced time-consuming product content management and a complex migration of content associations and integrations (Nav, Episerver) as it sought to improve customer experience and scale its omni-channel e-commerce presence. To address these challenges the company engaged Virto Commerce.

Virto Commerce implemented its e-commerce platform, enabling direct Excel imports, a fast, scalable and easy-to-use content workflow, and a staged parallel rollout to avoid disruption. As a result, the Virto Commerce platform now drives Belysningsdesign’s store operations, customer data, purchases and supplier management; the company reports reduced costs, faster content processes and the ability to expand assortment to drive future sales growth.

Belysningsdesign

Christoffer Iveslätt

Marketing Manager