Case Study: Inflr achieves an automated MVP influencer marketplace and social-data intelligence with Vinta Software

Inflr - Customer Case Study

Inflr, founded by Tiago Brandão, engaged Vinta Software to build an MVP marketplace to automate matching influencers with brands. The main challenge was aggregating and normalizing data from many social networks and turning that data into actionable campaign offers; the project used Python, Django, Bootstrap 4 and React to deliver the product quickly.

Vinta Software implemented an API abstraction layer to simplify and accelerate social network integrations, built intelligence to generate and price text, video and photo campaigns, and helped prioritize feature rollout using weekly calls, Slack and a shared Trello board. The result was a successful MVP launch—reduced integration complexity, faster development iterations and a prioritized roadmap that met the client’s expectations, a project both Vinta Software and Tiago deemed a success.

Inflr

Tiago Brandão

Founder