Case Study: Tim Dahle Auto Group achieves competitive advantage and improved customer experience with VinSolutions Connect CRM

Gaining an advantage with the crm of choice

Tim Dahle Auto Group faced declining user satisfaction and operational friction after moving away from VinSolutions: inconsistent lead notifications, weak email marketing, limited ability to build or change workflows, and poor reporting left staff and managers frustrated. Mark Winters, Director of Marketing, says the dealership returned to VinSolutions’ Connect CRM to regain control of customer touchpoints and restore reliable support.

VinSolutions implemented Connect CRM (with Connect Automotive Intelligence and a dedicated Performance Manager) so the dealership can build and manage workflows, run email/text campaigns, and access Cox Automotive data-driven insights. The result: internal users are more productive and satisfied, managers get consistent customized reports and dashboards, internal complaints stopped, and Tim Dahle Auto Group reports a measurable, positive impact on its bottom line after switching back to VinSolutions.

Tim Dahle Auto Group

Mark Winters

Director of Marketing