Case Study: City Beauty creates high-quality videos in minutes with Vimeo Create

How City Beauty is making high-quality videos in 5 minutes or less

City Beauty, a fast-growing beauty brand with a small 30+ person team, needed to produce multiple marketing videos every day but was limited by the time and effort required to create professional content at scale. The company uses Vimeo Create to support video ads, product-page explainers, checkout videos, and social content while keeping production efficient.

With Vimeo Create, City Beauty streamlined its workflow using pre-made templates and automated editing tools, making it faster to build new videos and adapt existing ones. Vimeo says the team reduced video creation time from nearly 15 minutes to just 2–5 minutes end to end, cutting production time by more than 150% and helping them produce more videos with less effort.

City Beauty

Wednesday Almero

Digital Media Buyer