Case Study: Skullcandy achieves 7.9% RPS increase with Videowise shoppable videos

Skullcandy boosts RPS by 7.9% with Videowise

Skullcandy, an audio equipment brand, wanted to elevate its onsite experience to better reflect its culture and boost customer trust without compromising site speed or global consistency across its regional stores. They partnered with Videowise to leverage existing user-generated and social content for immersive, shoppable video experiences.

Videowise implemented shoppable video carousels on product pages and automated Instagram feeds on the homepage. This solution delivered a 7.9% increase in revenue per session (RPS) and a 5% uplift in conversion rate. One carousel alone generated over $120,000 in revenue in under a month, demonstrating the significant impact of the Videowise platform.

Skullcandy