Case Study: Fresh Patch boosts sales with Videowise shoppable video

Fresh Patch drives $300k in on-site revenue with Videowise

Fresh Patch, a direct-to-consumer brand delivering real grass patches for dogs, faced the challenge of using video to educate high volumes of site traffic, establish credibility, and guide customers to the right product without slowing down their Shopify storefront or increasing operational complexity. They partnered with Videowise to implement shoppable and interactive video content to increase conversion rates and set themselves apart in a competitive market.

Using the Videowise platform, Fresh Patch embedded shoppable UGC videos directly onto product pages and implemented interactive video quizzes led by their founder to guide sizing choices. This solution drove significant revenue, generating over $300k in on-site video-driven sales and achieving a 20.79x ROI with a 7.55% video conversion rate, demonstrating the profound impact of deeply integrated video on their business.

Fresh Patch