Case Study: NordicaGolf achieves 50% conversion increases with Videoly

How Videoly helped NordicaGolf score a hole-in-one with 50% conversion increases

NordicaGolf, a specialty golf equipment retailer serving customers across Europe, needed a better way to showcase rich product information on its product pages. The small team wanted to avoid the time and effort of manually finding, curating, and maintaining video content, while improving user experience and conversion rates with help from Videoly.

Videoly automatically embedded and managed product videos across NordicaGolf’s site, making implementation quick and scalable across multiple domains. Within one month, NordicaGolf had 2,000+ products covered with video, 3,000+ videos added, and 6,000+ video views, while A/B testing showed a 50% increase in add-to-cart conversions and a 24% increase in average order value for visitors who watched video content.

NordicaGolf

Oscar Träff

Digital Marketing Manager