Case Study: Alertwatch grows its customer base and recurring revenue with Videoloft Cloud Video Surveillance

How Alertwatch proactively grew their customer base using a door-to-door sales team to lease Videoloft-powered security systems

Alertwatch, a security company based in Ireland, faced the challenge of operating in a competitive and price-sensitive market. They needed a low-cost security surveillance solution to help them attract new residential and small business clients with an affordable offering. To meet this need, they partnered with Videoloft.

Alertwatch implemented Videoloft's Cloud Adapter, which eliminated the need for expensive local recorders and enabled recording directly to the cloud. This allowed them to lease hardware to customers with a low installation fee and a three-year monthly payment plan. By using Videoloft, Alertwatch secured 20 new long-term contracts in just a couple of months, creating a vital recurring revenue stream and significantly growing their customer base.

Alertwatch