Case Study: SoFi Achieves 11,900 Page One Keywords with Victorious SEO Strategy

SoFi grows to 11,900 page one keywords with Victorious

SoFi, a financial services company offering products like loans and banking, faced a challenge when their search rankings for key terms like "personal loans" dipped as they expanded into new markets. They partnered with the SEO agency Victorious to develop a strategy to reconnect with high-intent searchers.

Victorious implemented an enterprise SEO strategy focused on search intent and creating content for every stage of the customer funnel. The solution delivered significant results for SoFi, including a 95% increase to 11,900 page one keywords, achieving the #1 ranking for "student loan refinance," and earning a featured snippet for "types of cryptocurrencies."

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